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Introduction"Professional [5-6journalists do not set out to reduce conflict. They seek to present accurate and impartial news. But it is often through good reporting that conflict is reduced." This quote by Ross Howard, author of "Conflict-sensitive journalism. A lines]handbook" illustrates that media can promote peacebuilding. This section of the resource kit will help trainers and facilitators to explore with their training audience what roles the media can play in peacebuilding.

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  • Functions of the media in peacebuilding. The media play a wide range of roles in our lives. Some of these roles are constructive and some are destructive. Recognizing the diversity within media professionals is a first step in critically analyzing how best to use the media to support conflict prevention and peacebuilding.
  • Spurk, Christoph. "The Media and their Role in Civil Society Peacebuilding"Paper presented at the annual meeting of the ISA's 49th ANNUAL CONVENTION, BRIDGING MULTIPLE DIVIDES, Hilton San Francisco, SAN FRANCISCO, CA, USA, Mar 26, 2008 Online <PDF>. 2009-02-20 <http://www.allacademic.com/meta/p251895_index.html>. The role of the mass media in support of peacebuilding has been discussed intensively among peacebuilding practitioners, however, rarely among academic scholars. From both discourses a range of different approaches for media's role in peacebuilding can be distilled. Many of these approaches claim that media is an integral component of civil society. However, other research states that media has an independent role from civil society. The paper aims to clarify media's role in support of peacebuilding by first analysing the different approaches on the role of the media in peacebuilding in the research and practitioner literature ("peace journalismâ", "conflict sensitive journalism") and elaborating a sound typology of these differences. Based on existing knowledge of the roles of media and civil society for democratization the paper will secondly discuss the roles of the different approaches for mass media within civil society working for peacebuilding.
  • Michael C. Aho (2004), Media's role in peacebuilding, in: http://www.peaceopstraining.org/theses/aho.pdf. This paper, presented as a thesis for the Certificate-of-Training in United Nations Peace Support Operations, addressed the question, “Does the media’s involvement in a peace operation have a significant role relative to that operation? And if so, what are the theories that could support such a premise?”
  • The Institute for the Studies on Free Flow of Information (Institut Studi Arus Infomasi [ISAI]), Jakarta, Indonesia, with technical support from: International Media Support (IMS), Copenhagen, Denmark, 2004: The Role of Media in Peace-Building and Reconciliation Central Sulawesi, Maluku and North Maluku, in: http://www.undp.org/cpr/documents/prevention/integrate/country_app/indonesia/Media_Main%20Text_Final_20%20Nov%202004-ENG.pdf. After a thematic introduction, this study looks at the relationship of media and conflict in three Indonesian provinces.
  • Bratic, Vladimir (2006), Media effects during violent conflict: Evaluating media contributions to peace building, in: Conflict and Communication Online 5(1). http://www.cco.regener-online.de/2006_1/pdf_2006-1/bratic.pdf. Traditional media effects theories have an enormous potential to provide theoretical support for the study of media contributions to peace in a conflict environment. However, practitioners who implement projects in conflict situations rarely attempt to examine the effects of these projects on a particular conflict. This study takes into consideration the most basic theories of media effects throughout the 20th century. Ultimately, it attempts to synthesize the media effects literature, while hoping to improve the understanding of how media may affect political conflict. After examining the various types of media messages, people (audience) and conditions in the environment on which media have the most powerful impact in times of conflict, the study proposes ways to most effectively employ mass media in promoting peace.
  • Ross Howard: Conflict-sensitive journalism. A handbook (Institute for Media, Policy and Civil Society and International Media Support) in: http://www.ict4peace.org/articles/Handbook%20pdf-vers%20eng%20220404.pdf. Section 2 of the Handbook ("Journalism and Conflict") looks at the roles and influence of journalists in conflict situations.

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