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| Version | User | Scope of changes |
|---|---|---|
| Feb 24 2009, 2:31 AM EST (current) | mikicesari | |
| Feb 20 2009, 3:01 AM EST | mikicesari | 2 words deleted |
Changes
Key: Additions Deletions
a) Defining Communication
Though communication constitutes social life in all aspects, it is hard to provide a definition capturing the complexity of this social phenomenon. In general, communication describes the process of exchanging information between sender and receiver, using a medium (channel). Through this process, meaning is created. Communication is a form of social behaviour.
Further information:
Communication – Wikipedia, the free encyclopedia: Provides an overview of how communication can be defined and what types of communication can be distinguished. http://en.wikipedia.org/wiki/Communication
b) Communication and conflict
The relationship between conflict and communication is complex. This resource kit will not deal with this issue, but please refer to the following paper for further information:
Robert M. Krauss and Ezequiel Morsella. "Communication and Conflict." Morton Deutsch and Peter T. Coleman, eds., The Handbook of Conflict Resolution: Theory and Practice San Francisco: Jossey-Bas Publishers, 2000, pp. 131-143. Also available at: www.columbia.edu/~rmk7/PDF/Confl.pdf This paper asks under what conditions does communication reduce conflict? The authors examine four models of communication.From these models, they derive seven principles of conflict-reducing communication.
c) Defining Communications
In this resource kit, communications will be defined as the strategic use of communication means by organizations in order to contribute to the achievement of the organization’s goals. Communication therefore refers to one function in the organisational system. An organization communicates internally (organisational communication) and externally (Public Relations, Marketing Communication). The focus of the resource kit is on external communication.
Source: chachabooth@gmail.com
Further reading:
All about Public Relations: Public relations glossary, in http://aboutpublicrelations.net/blglossary.htm. Offers basic definitions for the field of public relations.
All about Public Relations: Public Relations Toolkit: How to PR? Your handy PR toolbox, in: http://aboutpublicrelations.net/toolkit.htm. Your Public Relations toolkit: writing a press release, working with the media, crafting a speech, links to fundamental resources, and more.
KnowThis – The knowledge base for marketing: Public Relations, in: Principles of marketing (www.knowthis.com/tutorials/principles-of-marketing/public-relations.htm). Deals with definition, advantages, disadvantages, objectives and tools of public relations.
Though communication constitutes social life in all aspects, it is hard to provide a definition capturing the complexity of this social phenomenon. In general, communication describes the process of exchanging information between sender and receiver, using a medium (channel). Through this process, meaning is created. Communication is a form of social behaviour.
Further information:
Communication – Wikipedia, the free encyclopedia: Provides an overview of how communication can be defined and what types of communication can be distinguished. http://en.wikipedia.org/wiki/Communication
b) Communication and conflict
The relationship between conflict and communication is complex. This resource kit will not deal with this issue, but please refer to the following paper for further information:
Robert M. Krauss and Ezequiel Morsella. "Communication and Conflict." Morton Deutsch and Peter T. Coleman, eds., The Handbook of Conflict Resolution: Theory and Practice San Francisco: Jossey-Bas Publishers, 2000, pp. 131-143. Also available at: www.columbia.edu/~rmk7/PDF/Confl.pdf This paper asks under what conditions does communication reduce conflict? The authors examine four models of communication.From these models, they derive seven principles of conflict-reducing communication.
c) Defining Communications
In this resource kit, communications will be defined as the strategic use of communication means by organizations in order to contribute to the achievement of the organization’s goals. Communication therefore refers to one function in the organisational system. An organization communicates internally (organisational communication) and externally (Public Relations, Marketing Communication). The focus of the resource kit is on external communication.
Source: chachabooth@gmail.com
Further reading:
All about Public Relations: Public relations glossary, in http://aboutpublicrelations.net/blglossary.htm. Offers basic definitions for the field of public relations.
All about Public Relations: Public Relations Toolkit: How to PR? Your handy PR toolbox, in: http://aboutpublicrelations.net/toolkit.htm. Your Public Relations toolkit: writing a press release, working with the media, crafting a speech, links to fundamental resources, and more.
KnowThis – The knowledge base for marketing: Public Relations, in: Principles of marketing (www.knowthis.com/tutorials/principles-of-marketing/public-relations.htm). Deals with definition, advantages, disadvantages, objectives and tools of public relations.
